my ecommerce skills
my latest blog posts
How To: Track Google Business Profile Listing Traffic
How To: Track Internal Link Clicks in Google Analytics 4 via GTM
How To: Optimise Your Website For AI, ChatGPT, Gemini Et Al
email me at hello@daveashworth.com.au
Magento's powerful - but it's also complex. If SEO's not been handled properly, performance can suffer. I'll help you spot what's slowing your site down - and fix it.
Magento gives you power and flexibility, but that often comes with tangled templates, bloated setups, and SEO blind spots. I'll help you untangle the mess and put the right building blocks in place - so your site loads fast, ranks better, and works as it should.
I've worked on large Magento sites - and I know how to tackle the common problems that affect SEO and performance. I can:
Magento SEO doesn't sit in a silo - it's connected to your content, tracking and wider marketing. I'll help you pull it all together.
Magento sites evolve fast. I can help keep your SEO in line with new products, updates and market shifts - with flexible support, as and when you need it.
Keeping an eye on performance and making sure your tracking stays accurate.
Click here to find out more
Digging into your data to spot trends, issues, and opportunities.
Click here to find out more
Regular reviews and updates to keep your site on track.
Click here to find out more
Ask a question, get a second opinion, or get help with a one-off job
Click here to find out more
Dave offered comprehensive advice on our re-platforming to Magento 2. He carried out the work efficiently, responded to all my queries and provided our web developers with clear instruction on how to perform the changes he required. We've seen a steady increase in our Organic Traffic as a result of his work.
Magento is an incredibly powerful ecommerce platform, but it also introduces a range of technical SEO and performance challenges that can impact crawlability, indexing, product visibility, and user experience.
From dynamically generated product metadata and parameterised URLs through to tracking, canonicalisation, and Core Web Vitals, Magento sites often require careful technical optimisation to perform well in search.
The guides below focus on practical Magento SEO implementation and technical ecommerce optimisation.
Magento ecommerce sites often generate large numbers of product and category URLs dynamically, making metadata, crawlability, and technical SEO especially important for maintaining strong search visibility.
How To Do Dynamic Product Meta Data In Magento Using GTM
A practical guide to dynamically generating product-level metadata in Magento using Google Tag Manager to improve ecommerce SEO and product page optimisation.
Solved: What Is The srsltid URL Parameter?
An overview of the srsltid URL parameter, why it appears on Magento and ecommerce URLs, and what site owners should know about crawlability, duplicate URLs, indexing, and tracking attribution.
If you need some Magento SEO assistance, want to find out more, or even just have a question, fill in the form below as I will always be happy to help